Northrop & Johnson sails to exponential growth with Microsoft Dynamics 365
This in-depth customer story examines how a world-leading superyacht brokerage, Northrop & Johnson, transformed its sales and services with Microsoft Dynamics 365, leading to double digit annual sales growth. Read the story and learn about the advanced features and innovative possibilities of Microsoft's AI-powered solutions for sales and marketing.
How has Microsoft Dynamics 365 impacted Northrop & Johnson's business?
Since deploying Microsoft Dynamics 365, Northrop & Johnson has seen a 250% increase in charter bookings and a 20% and 23% growth in average close rates for brokerage sales in 2021 and 2022, respectively. The implementation has enabled the brokerage to enhance its marketing, lead, and opportunity management processes, contributing to significant sales growth.
What role does customer data play in Northrop & Johnson's strategy?
Northrop & Johnson leverages a comprehensive client profile generated by Customer Insights, which includes a 360-degree view of client interactions and preferences. This data helps the sales and marketing teams deliver personalized experiences and understand clients' aspirations, ultimately improving engagement and sales effectiveness.
What future innovations is Northrop & Johnson exploring?
Northrop & Johnson is exploring the capabilities of Copilot within Dynamics 365 Customer Insights to empower non-technical users to gain insights from customer data more efficiently. This initiative aims to reshape the marketing workflow, boost productivity, and improve the quality of customer engagement as the company continues to adapt to new technological advancements.
Northrop & Johnson sails to exponential growth with Microsoft Dynamics 365
published by ERP Consulting, LLC
ERP Consulting, LLC is a trusted IT consulting firm dedicated to empowering small and medium-sized businesses (SMBs) with tailored solutions that drive growth and efficiency. Specializing in Microsoft Dynamics GP and Dynamics 365 Business Central, we offer comprehensive services including seamless implementation, customized training, dedicated support, and secure data migration. Our experienced team combines cutting-edge strategies with proven methodologies to streamline your operations and provide valuable data insights, ensuring your business thrives in today's competitive landscape.
Our Services:
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Implementation and Training: We ensure smooth integration of Microsoft Dynamics GP and Dynamics 365 Business Central into your operations, offering tailored training sessions to enhance your team's proficiency and productivity.
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Support: Our dedicated support team provides timely and effective solutions to maintain peak system performance, minimizing downtime and optimizing your ERP systems for continuous efficiency.
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Migrations: Specializing in data migration from Dynamics GP and other legacy systems to Dynamics 365 Business Central, we ensure secure and accurate transfers with minimal operational disruption.
At ERP Consulting, LLC, we prioritize our clients' needs, going above and beyond to deliver exceptional service. Our commitment to excellence and attention to detail have made us a trusted partner for businesses seeking to streamline operations and achieve measurable results.
Contact Us:
Let ERP Consulting, LLC guide you toward success with solutions tailored to your unique business needs. Visit us at erpconsultingllc.com to learn more.
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